SOCIAL TO SELLABLE CHECKOUT
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Course Introduction
Section 1 introduction
What types of reusable content can you create?
Why reusable content is the most valuable type of content
The power of short videos
How reusable content fits into your social & content strategy
The value in going deeper than anyone else
How reusable content tests ideas & provides market research (for free!)
Staying organised
Outsourcing
Re-purpose Existing Content
Section 2 introduction
Define your expertise
Identify possible topics - Goals, Problems & Customers
ACTIVITY: Identify Goals, Customers, and Problems
Choosing the most valuable topics
Find specific topics - Part 1 - Generate your own ideas
ACTIVITY: Generate your own topic ideas
Find specific topics - Part 1a - Content title generator
Find specific topics - Part 2 - Questions customers are asking
ACTIVITY: Find the questions your customers are asking
Organise your topics
Pick a starting point
The 16 types of content – overview
Introduction to Reusable content (types 1-5)
Content type 1: Social media content
Content type 2: YouTube videos
Content type 3: Short "listicle" blog posts
Content type 4: Long "How-to" blog posts
Content type 5: Newsletter content
Introduction to Giveaway content (types 6 - 8)
Content type 6a: Checklists
Content type 6b: Simple Self-Assessments
Content type 6c: Scored self-assessments
Content type 7: Worksheets
Content type 8: Free Udemy courses
Introduction to Sellable content (types 9 - 12)
Content type 9a: Paid courses - Research
Content type 9b: Paid courses - Design
Content type 9c: Paid courses - Create
Content type 10: Easy print & eBooks
Content type 11: Longer "flagship" books
Content type 12: Workbooks
Introduction to high value content (types 13 - 16)
Content type 13: Corporate course/workshops
Content type 14: High ticket courses
Content type 15: Membership program
Content type 16: Auto email sequence content
Section 3 summary
Find your topics guide
Will people buy my content guide
The complete Social to Sellable guide for 16 types of content
Content tracker
Content title generator
Online course structure template
Outsourcing Guide
End-to-end example - From tips list to best-selling book
May 2023
June 2023
July 2023
September 2023
October 2023
December 2023
January 2024
February 2024
March 2024
10+ hours recorded lessons
12 x LIVE Workshops to provide all the help you need with your content creation
Complete step-by-step process to create 16+ different types of valuable content
Find your topics guide. A 25 page step-by-step guide to help you find the exact questions your target customers are asking
Will people pay for my content? Use this 15-page guide to find exactly what people are already paying to get content on your topics.
All the tools & templates (blog title generator, activity templates, content creation tracker, and more...)
Access to the Social to Sellable content creation community
All the live workshop recordings from previous years (10+ hours of extra support, Q&A, and previous course participants getting live help with their content creation)